ABC - ABC Creator Program

Question

1. Please provide all selection criteria, assessment criteria, eligibility criteria and guidance materials used by the ABC in assessing applicants for the ABC Creator Program in 2024, 2025 and 2026. 2. Did the ABC undertake any due diligence, background checks, reputational assessments or conflict-of-interest assessments regarding applicants before approving their participation in the ABC Creator Program? a. If yes, please provide details. b. If no, why not? 3. Does the ABC Creator Program application process include declarations, disclosures, conflict-of-interest forms or other documentation. If yes, please outline. 4. Please provide copies of any guidance provided to ABC staff regarding political affiliations, political activities, conflicts of interest or impartiality risks relating to Creator Program participants. 5. Please provide the total expenditure incurred by the ABC in relation to Cameron Mitchell's participation in the ABC Creator Program, including: a) direct payments; b) production costs; c) travel costs; d) accommodation costs; e) promotion costs; f) staff costs; and g) any other associated expenditure. 6. Please provide all audience metrics relating to ABC content featuring Cameron Mitchell, including: a) total views; b) impressions; c) reach; d) engagement rates; e) audience growth; and f) referrals generated by ABC platforms. 7. Please provide details of any ABC-funded advertising, promotion, amplification or audience-development activities undertaken in relation to Cameron Mitchell or content featuring Cameron Mitchell. 8. Did the ABC undertake any assessment of whether ABC promotion of Cameron Mitchell may indirectly promote commercial activities operated by Cameron Mitchell? a. If yes, please provide details. b. If no, why not? 9. Has the ABC undertaken any assessment of whether participation in the ABC Creator Program provided any commercial benefit to Cameron Mitchell or any entity associated with him? a. If yes, please provide details. b. If no, why not?

Answer

Please see the attached answer.

Documents

• Question with answer (PDF) (opens in a new tab)
• SQ26-000910.pdf (opens in a new tab)