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Expenditure on media, campaigns and promotional material

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Status: Open, still live
Asked by: Senator Jane Hume
Portfolio: Infrastructure, Transport, Regional Development, Communications, Sport and the Arts
Agency: Department of Infrastructure, Transport, Regional Development, Communications, Sport and the Arts
Round: 2026-27 Budget estimates
Question No: SQ26-000920
Asked: 8 June 2026
Answer due: 16 July 2026

Question

1. What was the Department's/agency's total expenditure on advertising and information campaigns in financial year 2025/26 to date? Please provide an itemised list of the campaigns, their purpose, and their expected costs. 2. What was the Department's/agency's total expenditure on promotional merchandise in financial year 2025/26 to date? Please provide an itemised list of the merchandise purchased with costs. Please provide examples and photographs of the merchandise purchased. 3. Has the Department/agency conducted any market research or research relating to a communications campaign? 4. Has that research been provided to a Minister's office? 5. Did the Minister's office provide any input on the development of the research? 6. Since 1 January 2026, has the Department/Agency engaged any social media influencers to assist in any promotional or communications campaigns? Please provide a list of the individuals engaged. 7. Has the department/agency provided any Minister's office with market research conducted in relation to a Commonwealth Information and Advertising Campaign? Please provide a list of the Ministers and the date on which they were provided the research. 8. What was the Department's/agency's total expenditure on media monitoring services in financial year 2025/26 to date? 9. Please provide a list of the department/agency's expenditure on staff business cards since 1 July 2025.

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